DARRELL FRIESEN

President

Darrell was born and raised on a grain and livestock farm in Swan River Manitoba. It was in this small town where Darrell‘s big entrepreneurial dreams began. At the tender age of 7 Darrell learned quickly the value of hard work, determination, and perseverance while starting up his first business venture selling chickens. Darrell moved on and founded Jet Label in 1998. With the help of his business partner, Rod Froment, Darrell grew the company to become Western Canada‘s largest label manufacturer. In 2019, Darrell and Rod sold Jet Label to a U.S. private equity fund. Darrell continues to work for Jet Label in a senior leadership role. Darrell is looking forward to sharing his entrepreneurial leadership journey with all of you.